Sunday, November 8, 2009

Relevant Criteria: Marketplace

There are many important criteria to my audience, the average college student with a meal plan, including the food quality, service, cleanliness, atmosphere, and location at the Marketplace. Obviously people want good food quality. Since they paid for the food and therefore would like it to be worth their money. Service is also of great importance, as most people do not enjoy waiting in line for a long period of time due to a slow server at one of the food stations. Service also matters greatly because a person would expect a person that works there to be polite, nice, and willing to help you. Cleanliness is a big one. Would you want to eat at a place that is dirty? Of course not. The kitchen where food is prepared, the serving stations, and tables where people eat should be clean. And finally, atmosphere is of great importance. The atmosphere at the Marketplace should be one that draws people in, and doesn't push them away. Atmosphere should include aspects such as scenery and decorations inside, walls painted with a color that is pretty neutral, and workers should be happy and willing to serve you. Another major aspect of the Marketplace is location. The Marketplace should be located near a major area of campus, and be in a reasonable range of the dorms. This is because a student would not want to go so far just to eat, since most meals are eaten at the Marketplace because those students have meal plans. These are just five of many aspects important to my audience in relation to the Marketplace.

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